As a proactive decision maker, you know that implementing a solid Business Continuity and Disaster Recovery plan, also referred to as BCDR, is essential for your business. Here are four critical reasons to how Business Continuity and Disaster Recovery could save your business:

1.) Downtime Is Expensive:
If your employees or customers lose access to business-critical applications and data, there will be a direct impact on productivity and revenue. While this sounds obvious, many organizations do not consider the actual costs of downtime. To better understand this cost, consider the following example using E-Tech’s Recovery Time Calculator. Let’s say your business has 100 employees, average hourly revenue is $1,500 and the backup data set amounts to 2 TB. Given these parameters, a full restore from a local backup would take over 8 hours. The associated downtime cost would amount to $34,000 in lost revenue. Some modern BCDR products offer the ability to run applications from backup instances of virtual servers. This allows users to continue operations while primary application servers are restored. Choosing a BCDR solution aimed at reducing downtime makes good business sense.

2.) Backup Is Not The Same As Business Continuity:
You would be hard pressed to find a business today that doesn’t conduct some form of data backup. But, what happens if a hurricane wipes out your primary and backup servers just like Hurricane Matthew? Sending a copy of data offsite for Disaster Recovery should also be considered essential. Historically, this meant sending tapes to a secondary location or tape vault. As previously mentioned, modern BCDR products can run applications from backup instances of virtual servers, and some can extend this capability to the cloud. This approach is frequently called cloud DR or Disaster Recovery as a Service (DRaaS). The ability to run applications in the cloud while onsite infrastructure is restored is widely considered to be a game changer for Disaster Recovery. As a decision maker, you don’t want yesterday’s backup technology. Backup and Business Continuity are not one in the same. Your business needs both. Watch our videos on Backup VS Business Continuity to learn more.

3.) The Risk Of Human Disasters:
Not every disaster is broadcasted on news and weather channels. Most IT downtime is a result of common, every day actions like accidental (or intentional) data deletion, damage to computer hardware and poor security habits. For example, a recent CompTIA study found that 94% of respondents routinely log into public Wi-Fi, in spite of security risks. And, 69% of this group accesses work related data over public Wi-Fi. A ransomware attack or virus can halt operations just as easily as a tornado or a power surge. These “lower-case” disasters are typically a result of human error, which in unpreventable. Having technology in place that allows your business to continue operations following these “hurricane humanity” disasters is equally if not more important than protecting against a hurricane that may or may not strike your business.

4.) Able To Access Data From Anywhere:
Data is essential for all types of organizations today, so ensuring access to applications and data following a disaster is critical. But it’s just one piece of the BCDR puzzle. Evaluating your business’ ability to restore IT operations can be a good starting point for company-wide Business Continuity efforts. Good BCDR planning should look at the business as a whole, and the goal should be to develop business resilience. In fact, many BCDR planning efforts start by conducting a business impact analysis or risk assessment— these studies can reveal weaknesses in your business’ ability to continue operations that go far beyond IT. You know a disaster (natural or otherwise) is coming at some point and in the company you lead, everyone has a stake in BCDR.

In conclusion, failure to protect your business from human error, hardware failure and/or natural disasters can be detrimental and impact every single stakeholder. The best thing to do is have a Business Continuity & Disaster Recovery plan in place for when a disaster strikes.

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